GENEVA, SWITZERLAND / RankWire.AI / – The World Trade Organization is set to host its inaugural World Trade and Tech Day on September 14 at its Geneva headquarters. This event aims to unite trade officials, technology policymakers, business leaders, and other stakeholders. The theme, “AI and Trade: Turning Potential into Progress,” will steer conversations around artificial intelligence and international trade, emphasizing policies that broaden access to AI tools and foster more equitable global commerce.

The event will commence with opening remarks from Director-General Ngozi Okonjo-Iweala. A ministerial dialogue will explore why artificial intelligence has emerged as a key issue in trade policy. The agenda also features a keynote speech and a panel discussion with private-sector representatives. Topics will include digital services, intellectual property, technical standards, and the participation of developing economies in AI-driven value chains. These sessions aim to connect technology policy with the real-world needs of cross-border trade.
The World Trade Report 2025 will serve as a crucial resource during the meeting. According to WTO modeling, artificial intelligence has the potential to boost global trade by up to 37% by 2040. It also predicts a possible increase of up to 13% in worldwide gross domestic product. However, such benefits are contingent upon infrastructure, skills, technology adoption, and policy environments. The report highlights that unequal access could restrict involvement from lower-income economies.
Trade Policy Gains Focus
Multiple sessions will investigate how AI can decrease international trade costs. Participants will examine tools aiding companies in document processing, compliance management, and supply chain analysis. Discussions will also include digitally delivered services and intellectual property regulations. An additional session will explore how technical standards can enhance market compatibility. These topics reflect the expanding role of AI in customs procedures, logistics, finance, and other trade-related services.
Barriers to broader AI utilization will also be addressed, focusing on challenges such as limited connectivity, inadequate computing resources, a shortage of skilled workers, and high costs of financing. Smaller enterprises often encounter legal and technical hurdles when accessing digital markets. The WTO’s small-business group tackled these issues during a June discussion on AI and trade, reviewing how emerging tools can improve market research, cut costs, and enhance access to trade information.
Introduction of Practical AI Applications
An exhibition showcasing artificial intelligence applications for international commerce will be part of World Trade and Tech Day. A pitching session will highlight AI tools designed for companies, government agencies, and trade organizations, linking policy discussions with tangible technological solutions. Attendees will see demonstrations of systems that facilitate supply-chain analysis, streamline regulatory processes, and improve access to market data. These showcases aim to illustrate existing AI systems actively supporting trade functions.
Scheduled for September 14, the event will take place at the WTO headquarters in Geneva. Its agenda combines ministerial talks, business contributions, policy analysis, and technological demonstrations. Focus areas include artificial intelligence, trade costs, digital services, and economic inclusion. The program will also explore the infrastructure and skills necessary for broader AI adoption. Details about registration and virtual participation are available on the official event page.
